Microsoft-Yahoo: Google ‘hearts’ Yahoo’s search ads

May 9, 2008

MediaFile / Yinka Adegoke

As the Microsoft-Yahoo will-they-won’t-they? saga drags on, Google’s role in any future talks becomes more apparent.
On Thursday Google CEO Eric Schmidt said a two-week trial selling search advertisements on rival Yahoo last month had given the companies good reason to discuss cooperation, but there was no deal yet.
That isn’t great news for some in the online advertising [...]